Branding and Advertising
Flemming Hansen, Lars Bech Christensen
"Branding and Advertising presents a wide spectre of recent studies and works in the fields of branding, advertising and communication effects. This book presents a series of interesting papers related to advertising and branding."
년:
2003
판:
1
출판사:
Samfundslitteratur
언어:
english
페이지:
473
ISBN 10:
8763099608
ISBN 13:
9788763099608
파일:
PDF, 7.24 MB
IPFS:
,
english, 2003