Entrepreneurship: A Small Business Approach

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Business & Economics - Management & Leadership
Entrepreneurship: A Small Business...

Entrepreneurship: A Small Business Approach

Name: Entrepreneurship: A Small Business Approach
ISBN: 9780073403113

Charles Bamford, Garry Bruton

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Entrepreneurship: A Small Business Approach takes a hands-on, problem-based learning approach that works through real problems faced by entrepreneurs and small business owners. Using real-world scenarios and exercises throughout, it puts the student in the roles of financial analyst, marketer, and business owner to find solutions. By drawing on the most current environmental conditions and solid research, Entrepreneurship provides students with the necessary foundation to design, start, and manage a small business.

카테고리:

Business & Economics - Management & Leadership

년:

2010

판:

출판사:

McGraw-Hill Education

언어:

english

페이지:

347

ISBN 10: